Online vs. Online

the difference between stagnantion and growth

Word of mouth, meet the SHARE button

Gone are the days of literal word of mouth. There are approximately 4.32 billion active mobile internet users.* The digital age has drastically excelled within the last few years leaving many brick and mortars, without strong online presence, behind.

This is to explain why the first visit to any of your channels, or lack thereof, is crucial to intrigue, secure and retain a potential client.

The Importance of Coherent Media

WHAT STRUCTURAL BRANDING DOES

With the amount of growth there is in the world being the only one in your market is either non-existent or short lived. Having a strong, stable and relentless online presence ingrains your name/brand to what is seen by those who search for your product or services offered. 

The lack of social media channels limits the amount of reach one can get. With smaller target audience there’s no space to improve and flourish. 

Keeping up to date with current popular platforms helps more potential customers learn about what you do and what you offer.
Which also translates to being shareable and easily accessible to the vast majority of the world, via internet.

Any business understands first impressions and the impact it has on any walk in.

Being clear and consistent resonates to all. Time taken to sit through details has drastically dropped with recent formats in social media. So much so that 39% of visitors will stop engaging if information isn’t close to instantaneous. Being able to immediately convey a message is key.

Potential customers have now shifted to shopping online than spending the gas to visit new locations. Over 60% of website traffic comes from mobile devices. 

With more reach comes more potential buyers, the most optimal and cost effective way to reach masses are to be where they are. 

91.8% of the United State’s population were recorded online at the start of 2023. With that in mind 91% of Internet users access it via mobile devices with computer users at 65%. The world has already moved to online, so consistently advertising through effective channels will be what drives businesses to profit.